Look through brochures for RVs these days and you'll see lots of glamour shots of counter space and big queen beds. But flip through those from the '60s, '70s and '80s and you'll see companies selling a lifestyle, one where women always make dinner and men still wear short shorts.
As I was researching for this week's cover story about the nostalgia that's driven the RV business — even in a tepid economy — I kept coming back to Winnebago's archive of old brochures. The company even created a custom coach for "a trip to Spokane and the Expo '74 world's fair."
Below are photos of models and PDFs of their brochures from the late '60s through the '80s.