Monday, December 20, 2010

Five Guys Burgers conquers world, annexes Spokane Valley

Posted By on Mon, Dec 20, 2010 at 1:52 PM

Five Guys Burgers and Fries, a selected history:

When newly inaugurated President Barack Obama wanted to show the world on network television that he loves a good burger, he and his Secret Service detachment drove to Five Guys Burgers and Fries.

In August, when the seminal Zagat food guide released a reader poll, Five Guys beat out In-N-Out for best fast-food burger. (In-N-Out is probably the most hallowed burger chain in the relatively brief history of fast-food burgers.)

When Spokane got its own Five Guys at Lincoln Heights this September, grown men could be seen squealing and swooning like little girls during the British invasion.

In October, another huge consumer group, Consumer Reports, declared Five Guys pretty much just as good as In-N-Out. It wasn't quite the coup that Zagat had been, but a tie for best is still best.

AND NOW! Just months after opening its first location in Spokane, Five Guys Burgers and Fries is planning to open its first location in the Valley.

In March, the chain will open at 10 N. Sullivan Rd., at the Sullivan Square Shopping Center, in the concrete jungle of Veradale.

Corporate is also shopping for north-side spaces. Keeping with their strip mall mentality, early contenders look to be Northpointe Shopping Center and the newish Northtown Square, but that's just speculation.

On thing is clear, though: Five Guys Burgers and Fries is here to take over, and we're powerless in their meaty clutches.

Beefavores, rejoice. 

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Luke Baumgarten

Luke Baumgarten is commentary contributor and former culture editor of the Inlander. He is a creative strategist at Seven2 and co-founder of Terrain.