Gabby Douglass goes for gold in real time.
Gabby Douglass goes for gold in real time.
It hardly seems sporting to pile on NBC’s Olympics coverage this late in the match, but we had an experience last weekend watching the men’s 10,000-meter race live that was unlike anything we’ve felt so far this Olympics. 

Nerves. The pin-prickling anxieties of watching something happen as it happens.

We have seen a number of incredible, history-making performances at these games. They include, but are not limited to:

  • Gabby Douglass’ all-around gymnastics title.
  • Andy Murray’s historic dismantling of Roger Federer to win tennis gold for Great Britain.
  • Usain Bolt’s amazing final five seconds to surge from fifth place and repeat as 100-meter men’s sprinting champion.
  • Michael Phelps’ three-peat in the 200-meter individual medley
  • Phelps’ three-peat in the 100-meter butterfly
  • Phelps’ crowning as the most-decorated Olympian ever after swimming the butterfly leg of the men’s 4x100-meter individual medley.

These are all amazing storylines that occurred in big-rating sports, and so each was shown on NBC in primetime. (Here on the West Coast, that means events sometimes aired eight hours after they took place in London.)

Watching them all, though — even ones that we’d avoided having spoiled for us by Twitter or news reports or NBC’s own coverage — we never experienced that familiar crackle of electricity you get watching live sport.

The Men’s 10,000-meter, live just after 1 pm last Saturday, though. Damn.

In the 25th and final lap, Britain’s Mo Farah emerged from a tight pack to get about a half-second on Ethiopia’s Tariku Bekele. The eye naturally trained on these two until, in the final turn, a pale figure wearing a bright red singlet charged past Bekele to snatch silver by two long strides. Galen Rupp, of Eugene, Ore., had won the U.S.’s first medal in the event since 1964.

The moment was electric and unscripted and, as we were watching it, no one in the world yet knew how it would play out. That’s the difference.

The whole rest of the games — aired in primetime, narrated in future-continual tense (“you are about to see…”) — has felt like watching a billion-dollar SportsCenter. Seeing Farah and Rupp take it in the final turn felt like history in the making.

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About The Author

Luke Baumgarten

Luke Baumgarten is commentary contributor and former culture editor of the Inlander. He is a creative strategist at Seven2 and co-founder of Terrain.